{"id":3032,"date":"2024-06-10T09:22:38","date_gmt":"2024-06-10T09:22:38","guid":{"rendered":"https:\/\/rosiemeleady.com\/?p=3032"},"modified":"2024-06-10T09:52:08","modified_gmt":"2024-06-10T09:52:08","slug":"the-smell-of-a-memory-explosion","status":"publish","type":"post","link":"https:\/\/rosiemeleady.com\/index.php\/the-smell-of-a-memory-explosion\/","title":{"rendered":"The Smell of a Memory Explosion"},"content":{"rendered":"<p>[et_pb_section bb_built=&#8221;1&#8243; inner_width=&#8221;auto&#8221; inner_max_width=&#8221;1080px&#8221;][et_pb_row][et_pb_column type=&#8221;4_4&#8243; custom_padding__hover=&#8221;|||&#8221; custom_padding=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.25.1&#8243; background_pattern_color=&#8221;rgba(0,0,0,0.2)&#8221; background_mask_color=&#8221;#ffffff&#8221; text_text_shadow_horizontal_length=&#8221;text_text_shadow_style,%91object Object%93&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length=&#8221;text_text_shadow_style,%91object Object%93&#8243; 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header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength=&#8221;header_5_text_shadow_style,%91object Object%93&#8243; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length=&#8221;header_6_text_shadow_style,%91object Object%93&#8243; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length=&#8221;header_6_text_shadow_style,%91object Object%93&#8243; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength=&#8221;header_6_text_shadow_style,%91object Object%93&#8243; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243;]<\/p>\n<p data-pm-slice=\"1 1 []\">A first draft of a scene for A Rosie Life In Italy 6. It might make it, it might not or it might be edited to read completely different:\u00a0<\/p>\n<p data-pm-slice=\"1 1 []\">\u201cFlorence is nice, but I was expecting more. I\u2019m disappointed with it,\u201d says my friend Fatima who is visiting the city for the first time.<\/p>\n<p>\u201cOh, I\u2019ve heard about this. There\u2019s a name on it, Strendhal Syndrome, it\u2019s like Jerusalem syndrome.\u201d<\/p>\n<p>\u201cIsn\u2019t Jerusalem syndrome when visitors to the city have a psychotic religious break down and believe they are the next Messiah or some religious figure from the bible? That is definitely not what I am experiencing. And Strendhal syndrome is when travellers are so overcome by the beauty of all the architecture and artwork in Florence that they begin to hallucinate and get sick. I think I\u2019m having the opposite,\u201d\u00a0says Fatima who is much better at facts than me.<\/p>\n<p>\u201cI know! It\u2019s like Paris Syndrome &#8211; when Japanese tourists are so disappointed with the reality of Paris that they get sick. It\u2019s an extreme form of culture shock. A day with me in Florence should cure your dis-Strendhal Syndrome or maybe we should call it Strendhalitis?\u201d<\/p>\n<p>We meet at the Basilica di Santa Maria Novella. \u201cI\u2019ll take you on one of my look up-look down tours.\u201d<\/p>\n<p>\u201cExplain what I am getting into?\u201d Does Fatima know me well enough already not to trust me?<\/p>\n<p>\u201cWhen walking around any Italian city street,\u201d I say explaining, \u201cyou need to look up, as there is always an unexpected fresco or an architectural detail that makes you want to stop and stare. But then you need to look down, so you don\u2019t break your ankle on an unexpected step or wobbles in the cobbles.\u201d<\/p>\n<p>\u201cOkay, so where are you taking me to first to trigger a love of Florence?\u201d<\/p>\n<p>\u201cThe pharmacy,\u201d I announce as I start to walk. Fatima looks perplexed, following me around the corner and down an unimpressive street.<\/p>\n<p>The pharmacy I am taking her to is no ordinary pharmacy, it is the Farmaceutica di Santa Maria Novella. The waft of bergamot, rose and sandalwood strengthening with every step from the entrance, encourages her to keep moving forward into the wow-ness of the central room, with frescoed ceilings and walls brightly lit by a magnificent, massive glass chandelier. A mouthwatering, witchy display of old style glass bottles with glass stoppers, concoctions of herbal elixirs, soaps and perfumes with smelling card sticks are lined up in polished wooden display cabinets and ready for testing. It\u2019s a delicious step back in time to an apothecary full of lotions and potions, with perfumes created to bring back memories or create new ones.<\/p>\n<p>\u201cDo you know the sense of smell is the most acute awakener of memories?\u201d I state to my friend as I sniff one sample and the explosion of the scent in the back of my nose immediately transports me back to my grandmother\u2019s dressing table and her 4711 perfume. In a two second memory dump I can vividly see the detailed grain in the wood of the heavy piece of furniture against the wall of my granny\u2019s room, blackened by years of polish. It\u2019s three-way mirror where my mother would check the back of her hair before going out with my dad on Monday and Friday nights and I would play with and marvel at how I could ricochet the back of my head to infinity by tweaking the mirrors towards each other. I can physically feel the resistance of the heavy, wide drawers refusing to budge back or forth if not heaved with the same force on each side.<\/p>\n<p>It was this dressing table that gave me the lifelong desire for drawers with runners on the sides that glide effortlessly back into place without the need of sweat or painful nip of a finger.<\/p>\n<p>I had forgotten her mirror. 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That is definitely not what I am experiencing. And Strendhal syndrome is when travellers are so overcome by the beauty of all the architecture and artwork in Florence that they begin to hallucinate and get sick. I think I\u2019m having the opposite,\u201d\u00a0says Fatima who is much better at facts than me.<\/p>\n","protected":false},"author":1,"featured_media":3033,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p data-pm-slice=\"1 1 []\">\u201cFlorence is nice, but I was expecting more. I\u2019m disappointed with it,\u201d says my friend Fatima who is visiting the city for the first time.\u00a0<\/p><p>\u201cOh, I\u2019ve heard about this. There\u2019s a name on it, Strendhal syndrome, it\u2019s like Jerusalem syndrome.\u201d<\/p><p>\u201cIsn\u2019t Jerusalem syndrome when visitors to the city have a psychotic religious break down and believe they are the next Messiah or some religious figure from the bible? That is definitely not what I am experiencing. And Strendhal syndrome is when travellers are so overcome by the beauty of all the architecture and artwork in Florence that they begin to hallucinate and get sick. I think I\u2019m having the opposite,\u201d\u00a0says Fatima who is much better at facts than me.<\/p><p>\u201cI know! It\u2019s like Paris Syndrome - when tourists are so disappointed with the reality of Paris that they get sick. It\u2019s an extreme form of culture shock. A day with me in Florence should cure your Dis-Strendhal Syndrome or maybe we should call it Strendhalitis?\u201d<\/p><p>We meet at the Basilica di Santa Maria Novella.<\/p><p>\u00a0\u201cI\u2019ll take you on one of my look up-look down tours.\u201d<\/p><p>\u201cExplain what I am getting into?\u201d Does Fatima know me well enough already not to trust me?<\/p><p>\u00a0\u201cWhen walking around any Italian city street,\u201d I explain,\u00a0\u201cyou need to look up, as there is always an unexpected fresco or an architectural detail that makes you want to stop and stare. But then you need to look down, so you don\u2019t break your ankle on an unexpected step or wobbles in the cobbles.\u201d<\/p><p>\u201cOkay, so where are you taking me to first to trigger a love of Florence?\u201d<\/p><p>\u201cThe pharmacy,\u201d I announce as I start to walk.<\/p><p>Fatima looks perplexed, following me around the corner and down an unimpressive street.\u00a0<\/p><p>The pharmacy I am taking her to is no ordinary pharmacy, it is the Farmaceutica di Santa Maria Novella. The waft of bergamot, rose and sandalwood strengthening with every step from the entrance, encourages her to keep moving forward into the wow-ness of the central room, with frescoed ceilings and walls brightly lit by a magnificent, massive glass chandelier.<\/p><p>A mouthwatering, witchy display of old style glass bottles with glass stoppers, concoctions of herbal elixirs, soaps and perfumes with smelling card sticks are lined up in polished wooden display cabinets and ready for testing.<\/p><p>It\u2019s a delicious step back in time to an apothecary full of lotions and potions, with perfumes created to bring back memories or create new ones.\u00a0<\/p><p>\u201cDo you know the sense of smell is the most acute awakener of memories?\u201d I state to my friend as I sniff one sample and the explosion of the scent in the back of my nose immediately transports me back to my grandmother\u2019s dressing table and her 4711 perfume. In a two second memory dump I can vividly see the detailed grain in the wood of the heavy piece of furniture against the wall of my granny\u2019s room, blackened by years of polish. It\u2019s three-way mirror where my mother would check the back of her hair before going out with my dad on Monday and Friday nights and I would play with and marvel at how I could ricochet the back of my head to infinity by tweaking the mirrors towards each other. I can physically feel the resistance of the heavy, wide drawers refusing to budge back or forth if not heaved with the same force on each side. It was these that gave me the lifelong desire for drawers with runners on the sides that glide effortlessly back into place without the need of sweat or painful nip of a finger.\u00a0<\/p><p>I had forgotten her mirror. I wonder whatever happened to it.<\/p>","_et_gb_content_width":"","footnotes":""},"categories":[235],"tags":[],"class_list":["post-3032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-much-does-it-cost-to-live-in-italy"],"_links":{"self":[{"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/posts\/3032","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/comments?post=3032"}],"version-history":[{"count":2,"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/posts\/3032\/revisions"}],"predecessor-version":[{"id":3037,"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/posts\/3032\/revisions\/3037"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/media\/3033"}],"wp:attachment":[{"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/media?parent=3032"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/categories?post=3032"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rosiemeleady.com\/index.php\/wp-json\/wp\/v2\/tags?post=3032"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}